CPM: counts how often your ad is displayed and is used for branding campaigns where you are less concerned about people clicking through to a site than you are about getting your name visible. Make it a visually compelling banner.
CMC: counts the numbers who clicked on your ad and went somewhere. Make sure they went [...]
Posts Tagged ‘spa’
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Posted in Internet, Marketing, tagged cmc, cpe, cpm, spa on November 4, 2008 | Leave a Comment »